A strong social media presence is the cornerstone to online success for brands.
Having social proof and distributing consistent, quality and engaging content is a sure-fire way to establish credibility and authority in your market.
The best return on your investment comes from a direct and measurable advertising campaign.
A combination of Facebook and Google ads to drive traffic while following up with proper messaging is the knockout formula for ROAS.
An in-depth online social media marketing strategy for your team to implement with a deep-dive audit of your digital assets and their performance, along with an analysis of direct and indirect competitors.
BLOG: Insights & Strategies
With emerging platforms, political campaigning, an increase in “user-friendliness” for the tech stuff, and Facebook pretending to care about humans, we can expect a lot of different wins surrounded by major disappointments.
Here, I’ve done my best to limit personal opinions and stick with the core list.
- Record a video covering your topic
- Clip the best 30 sec-minute bits and optimize for social media posts
- Have the video transcribed & turned into a blog post
- Upload your video to Anchor and convert to a podcast
- Use your top quotes or gems as meme content
Marketing a cannabis business online can be tough. From account bans to building an authentic audience.
Here, I've outlined eight strategies you can use to help build your cannabis brand online.
Whether you're a local dispensary or a national brand, these tips will help set you in the right direction.
Meet Dan Raaf
Dan Raaf is a Social Media Strategist who applies direct marketing and growth hacking techniques to get real results for his clients.
He personally manages a network of over 6 million fans for clients in various niches. Ranging from personal brands to cannabis to e-commerce.
Dan has been known to be a gentleman on the streets and a freak in Google Sheets.